Made to Move
Kick It Up
Reebok is launching its first line of adaptive footwear, developed in collaboration with Zappos Adaptive. The Reebok Fit to Fit collection includes features like zippers, heel pull tabs, extra wide options, removable sock liners and low-cut designs for enhanced accessibility. To create the shoes, Reebok enlisted the help of people with disabilities, medical professionals and others. Learn more at Zappos.com.
All Dolled Up
Focused on diversity and inclusion, Mattel’s 2022 Fashionista line includes the first Barbie with a behind- the-ear hearing aid as well as a Barbie with a prosthetic leg, a Ken doll with vitiligo and Barbie and Ken dolls with a variety of body shapes and hair textures. The Fashionista 2022 lineup is available in stores now.
Strategy for Success
How NSM client Harold Schapelhouman’s out-of-the-box thinking helps him keep moving forward Finding out-of-the-box solutions to non-traditional problems has been a key characteristic of Harold…
Data Driven Change
In today’s world, data is king. Analytics are key components of our favorite professional sports, drive advertising and shape business and retail decisions. Healthcare is…
Made to Move
Kick It Up Reebok is launching its first line of adaptive footwear, developed in collaboration with Zappos Adaptive. The Reebok Fit to Fit collection includes…